Technology Why Drupal May Be Best For Your Business

Published on December 10th, 2013 | by Josephbker

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Why Drupal May Be Best For Your Business

Managing content is a complex task for those without the right tools or support systems. With all the different content management system (CMS) options to choose from, it’s important to select software with all the right features. After comparing the other platforms, Drupal may potentially be the best solution for your business and increase the effectiveness of your online marketing campaigns.

Drupal Compared to WordPress

Drupal is an open-source CMS and is supported by a large developer community. The source code is high quality compared to other content applications simply because of the peer review and constant updates made by IT technicians and enthusiasts. WordPress is essentially a blog platform yet uses a similar model for the upkeep of its code, features and plug-ins. Drupal and WordPress templates are popular among bloggers and small business owners that need cost-effective online support. Both Drupal and WordPress enable users to reach their audiences without the need for serious programing skills, yet Drupal is best for a site that will include input and activity from many different administrators.

The Disadvantages of Free Web Hosting

Although you can customize your webpages with free Web hosting services, completely distinguishing yourself from the competition is a little trickier. Drupal is used by thousands of businesses all over the world. Open-source code can be manipulated in a way that’s not conducive to your website and marketing goals. Also, it’s harder to protect proprietary features with a system shared by multiple users. With a customized CMS, however, you can create a distinct look and feel to your website that differentiates your business from the competition.

Free Web hosting may at first seem ideal, especially for firms with severe budget restrictions, yet the adage of you get what you pay for falls into play here. Finding a hosting service for your Drupal site will allow you to transact business in an efficient manner without the potential issues of downtime or slow load speeds. Given the flexibility of an open-source CMS, adjusting a website and online promotional materials to meet the needs of the ecommerce marketplace is an easy process.

The Advantages of Drupal

Drupal is among the most popular CMS solutions in the world, and the constant developer support facilitates a reliable platform to transact ecommerce. Intelligent Web publishing and multilingual features add flexibility to Drupal, which allows you to penetrate new markets in foreign countries. The global economy is making flexibility and cultural knowledge a necessity for competitiveness. Since this CMS is used by so many people, its security features have to be top-notch to protect your information and clients’ financial data.

The advantages of using Drupal include the following points:

· Versatile open-source CMS solutions and templates

· High-performance features with built-in caching

· SEO-friendly

· Well-documented user interface

· Easy to install, support and use

Drupal also has a large developer community, no licensing fees and automatic updates.

Whether using Drupal hosting, WordPress or another CMS, it’s important to select an application that meets the needs of your business. Content is an integral part of creating an online presence and managing your brand image, which affects sales and customer retention.

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